Where will your clients’ tech dollars go in 2023?

Friday March 31st, 2023

For the past three years, isolved has surveyed HR leaders to gain insight into industry challenges and opportunities. One of the most significant takeaways from this year’s survey is how the role of HR continues to rise in importance. In fact, 83 percent said their team is considered a strategic part of the business—compared to 70 percent from last year.

HR is Calling the Shots

When marketing your solutions, the focus should be on those who rely on your technology and support every day to perform their jobs—the HR superheroes. As HR teams evolve from operational to strategic, HR leaders have a greater say in what investments are made. Human capital management (HCM) platforms lead the way—our survey revealed that 73 percent of HR leaders currently leverage one (vs. 48 percent from last year).

With greater adoption comes greater dissatisfaction. Sixty-three percent say they are considering switching platforms this year, up from 44 percent from last year. The reasons are consistent: issues with service, product, security and compliance top the list.

Top Priorities for 2023

Beyond HCM platforms, HR leaders plan to invest in more specific solutions this year. Here are the top technologies your clients are evaluating:

Benefits Enrollment is the top technology HR leaders want at 44 percent—which is a substantial increase from our 2022 report. This comes as no surprise since tasks related to administering benefits are stressful for both the employee and employer, and HR leaders recognize that a smooth, seamless experience can be a differentiator in the hunt for talent.

Employee Surveys secured the number two spot with 41 percent of respondents. Employee surveys can provide valuable insights into the attitudes, opinions and perceptions of the workforce. By collecting feedback, HR leaders can identify areas for improvement and strategies to address issues and increase engagement.

HR Analytics can be a gamechanger for HR teams looking to position themselves as strategic partners. The data that HR collects can provide insight to help drive informed decisions when it comes to building smarter schedules, shortening the time to hire, identifying trends that affect turnover and uncovering areas of non-compliance. It’s likely why 40 percent of HR leaders want technology to support it.

Performance Reviews, like benefits enrollment, are a significant source of stress for both employers and employees. The time and effort needed to prepare and conduct proper reviews is why 34 percent of HR leaders indicated they would like access to technology that can help streamline the process.

Learning Management Systems are not far behind on the list with 29 percent of HR leaders saying they plan to invest in the technology. Employees demand opportunities to expand their skillset and further their careers, while HR leaders seek solutions to automate training and centralize efforts. Having an LMS in place allows employees to take control of their careers at their own pace and on their own time.

Rounding out the must-have list are Time and Attendance (28 percent) and Workforce Scheduling (25 percent).

Give ‘em What They Want

As the data suggests, HR is increasingly gaining traction within the organization and influences where dollars are spent. By adding these technologies to your suite of offerings, you can win more of them over and effectively grow your client-base.

Susan Prebola

Content Marketing Manager